Nike takes sides, tapping Colin Kaepernick for new ‘Just Do It’ ad

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Companies and brands often attempt to avoid taking strong public positions out of fear of alienating customers, but Nike is running straight into the political fray.  Just days before a new NFL season gets underway, Nike is throwing its weight behind one of the most polarizing figures in football, and America: former San Francisco 49ers quarterback Colin Kaepernick.

READ MORE: CNN.com

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